Google’s Matt Cutts confirms my arguement on footer links
Posted on 21. Aug, 2009 by Marc McDermott in SEO
Last month I wrote an article entitled, “Does google treat links in footers differently than links surrounded by text?”
This question has been a very common theme lately amongst SEO’s, and there seemed to be an ongoing debate of how these links are treated. Matt Cutts of Google finally settles this debate, reinforcing my original arguement.
2 Comments
Faisal Khan
11. Sep, 2009
Yeah you were right to begin with and Matt cleared this issue for now.
It is indeed logical to expect links at the bottom of the page, separate from the rest of the content, to be given less value than the links within the content of a page.
I wish Matt could also speak on the ‘boiler plate’ links, links that are the same (like in the header or on the side) on each page of the website. Perhaps they are dealt like the footer links as well? Or they are given different value if they are in the header?
Marc McDermott
23. Sep, 2009
Yes footers are considered to be boilerplates or ’shingles’ along with any side navigation and header. I attended a great class at SES East earlier this year that went into great detail on boiler plates.
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